The investigation will focus on how Amazon chooses suppliers for the so-called Buy Box, which shows customers one-click "Buy Now" or "Add to Basket" options. competition and innovation, building trust and maintaining high data protection. "Any loss of competition is a loss to consumers and could lead to them paying more for products, being offered lower quality items or having less choice." It's also important to have a competitive market for British merchants selling on Amazon, Cardell said. With millions of customers in Britain, "it's right that we carefully investigate whether Amazon is using third-party data to give an unfair boost to its own retail business and whether it favours sellers who use its logistics and delivery services - both of which could weaken competition," the watchdog's general counsel, Sarah Cardell, said in a prepared statement. e-commerce giant is hurting competition by giving an unfair advantage to its own retail business. The Markets Authority said it will consider whether Amazon gives an unfair edge to merchants using optional services that cost extra, including storage, packaging and delivery. The U.K.’s antitrust regulator on Wednesday said it is investigating Amazon over whether the U.S. The Federal Trade Commission, alongside regulators from the United Kingdom and Germany, has placed Amazon under scrutiny for its handling of third parties, leading to concerns about competition. While Amazon supplies some of the products that it sells online, many others are from third-party merchants and retailers, and provides them with essential services to make sales. More antitrust scrutiny for Amazon in Europe: The UK’s antitrust watchdog has opened an investigation into Amazon’s marketplace on the same day Germany’s regulator has confirmed it can apply special abuse controls to the ecommerce giant. We discuss the areas of focus and increased scrutiny of data licensing agreements. "We remain proud of the continued support we provide to businesses of all sizes across the U.K." Unlike the GDPR, however, EU and UK competition law has existed for. antitrust scrutiny into how it uses data from smaller sellers on its site, the Financial Times reported, citing three people with knowledge of the matter.
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